Gathered with Intention: A Branding Session with a Woman Who Brings Us All Together

There are some people who don't just walk into a room—they light it up. And if you’ve ever had the joy of meeting Alexa, the powerhouse behind Gather Gulf Coast, you know exactly what I mean.

Catch her on the ‘Gram: @Gathergulfcoast

This branding session wasn’t just about capturing her on camera. It was about honoring everything she is—a creative visionary, a community cultivator, and a dear friend I admire endlessly.

Alexa has a true gift for bringing people together. Whether it’s hosting an event, curating a space, or cheering on another local business, she shows up fully—with intention, generosity, and style. She’s the girl who will shout your name from the rooftops when you launch something new, and then hand you a mimosa and say, “Let’s celebrate it.”

Seriously—if you’ve ever been to one of her events, you know she doesn't do basic. She’s the Bingo Queen, the mastermind behind some of the most fun, inclusive, and impactful gatherings on the Gulf Coast. Her events are where strangers become besties, where ideas come to life, and where community feels real.

Alexa wears many hats, and she wears them with grace—founder, creative, connector, hype woman, mom, business bestie... the list is long, and somehow she makes it all look effortless.

She’s not just running a business—she’s building a movement of women who feel seen, celebrated, and supported. That’s the kind of energy I wanted to capture in this branding session.

To be honest? The Gulf Coast is better because of her. And I feel wildly honored to call her a friend, photograph her brilliance, and cheer her on as she continues to gather us together.